F
eesback, a new real‑estate referral service launched in New York City, offers a fresh way to cut costs for buyers, sellers and agents amid record‑high mortgage rates and a steep decline in housing affordability. The platform was created by Shilen Arrow, a seasoned real‑estate executive with more than two decades of experience in marketing, finance and sales, who has worked with major banks, brokerages and investment firms.
The pilot program targets the U.S. market’s largest city, where Feesback aims to save consumers on their biggest transactions while giving agents a smarter, sustainable growth model. In a market where commissions exceed $100 B and buyers are questioning the value of high fees, Feesback’s approach reverses the traditional lead‑generation model.
Instead of selling agents unverified, often non‑converting leads, Feesback operates as a licensed referral brokerage that connects transaction‑ready clients directly with vetted agents. Agents pay nothing upfront; they only pay a fee after a successful closing. Customers receive up to 50 % of the referral fee back in cash, turning a major expense into savings.
Key features include:
* **AI‑driven matching** – The platform prioritizes quality over volume, pairing clients with trusted, motivated agents through vetted partnerships.
* **Success‑only model** – Agents incur costs only when a deal closes, eliminating wasted spend on cold leads.
* **Cashback for consumers** – Up to half the referral fee is returned at closing, helping cover moving costs, renovations, mortgage rate buy‑downs, vacations or simply adding peace of mind.
Benefits for agents:
* Reduce spending on low‑quality leads.
* Access exclusive, transaction‑ready referrals.
* Compete more effectively by aligning growth with performance.
* Improve retention by offering meaningful income opportunities, addressing the fact that only a small fraction of agents in most firms are producers.
Benefits for consumers:
* Immediate cash back at closing to offset real‑estate costs.
* Greater confidence in the process with a transparent, performance‑based system.
Feesback has already partnered with leading brokerages in New York City and built a waitlist of thousands of consumers and agents during its pilot launch. Early adopters praise the platform’s fairness and efficiency in one of the nation’s toughest housing markets. Expansion to additional U.S. markets is planned for the coming year.
Joining Feesback is free. Consumers and agents can visit www.feesback.com, request an invitation code and start enjoying cashback savings and success‑only referrals that eliminate wasted spend.
