E
ditor's Note: Social Skills is a bi‑monthly feature in RISMedia’s Daily News that shares social‑media and digital‑marketing tactics, trends, and solutions for real‑estate professionals.
The yearly recap trend popularized by Spotify Wrapped is spreading across platforms, making it an ideal moment to launch your own real‑estate “wrapped” on social media and spotlight your 2025 achievements. Use this celebration to reconnect with past and prospective clients, showcasing your expertise, reliability, and dedication.
**Showcase Your 2025 Highlights**
**1. Clients of the Year**
Clients are the bedrock of real‑estate success. Expressing gratitude to those you served keeps relationships alive and signals to new prospects that you value every transaction. Share a reel, carousel, or any format that spotlights buyers who found their dream homes, sellers who moved on smoothly, investors expanding portfolios, or renters secured apartments. Briefly narrate each client’s journey and how you made it happen—proof of your commitment.
**2. Top Sales**
Numbers speak louder than words. Highlight the most impressive deals: high‑end luxury sales, record‑price closings, or mid‑market successes that satisfied client expectations. Include standout negotiations where you secured favorable terms for buyers. Add quick‑turnover stats—shortest days on market, fastest closings—to illustrate efficiency and effectiveness.
**3. Event Recap**
Events drive engagement and community presence. Summarize the year’s activities—educational seminars, volunteer drives, networking parties, sponsorships, and more. Offer a glimpse into planning, execution, and outcomes. Invite followers to share their experiences and suggest future events, reinforcing your role as a community advocate and building trust.
By weaving these elements into your 2025 wrapped, you’ll demonstrate a comprehensive, client‑centric approach that resonates with both current and potential clients.