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third brokerage, West USA Realty, has endorsed Zillow's policy of only allowing property listings that are publicly marketed and shared with the MLS and IDX feeds. This move follows similar endorsements from NextHome and eXp Realty. The Arizona-based regional real estate brokerage with over 3,000 agents believes that providing accurate and comprehensive information to clients is essential for their success in the market.
By aligning with Zillow's listing standards, West USA Realty aims to ensure sellers receive maximum visibility and reach a wider audience, while buyers have a clear understanding of their choices. This commitment to transparency aligns with the brokerage's promise to deliver exceptional service to both buyers and sellers alike in Arizona.
Zillow unveiled its new listing policy on April 10, describing it as an implementation of the Clear Cooperation Policy, which requires listings to be submitted to the MLS within 24 hours of being publicly marketed. The changes take effect in May and are designed to ensure equitable access to real estate information for both consumers and agents.
In addition to this policy change, Zillow is phasing out its two-tab search display for markets with no commingling rules. This means that home shoppers will be able to see all available homes for sale, including those listed on the MLS and those not, in a single search experience.
