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nnalisa Peretti is an intellectual‑property attorney who blends fashion law, real‑estate investment, and creative production into one cohesive enterprise. With a legal background that covers trademarks, copyrights, patents, and trade secrets, she applies her expertise to protect intangible assets while steering her own fashion brand and a portfolio of luxury properties.
Peretti’s journey began in fashion law, where she specialized in safeguarding designs, inventions, and artistic works. Her passion for branding, architecture, and innovation led her to pursue a master’s in product and production management, giving her a solid foundation in business fundamentals. This combination enabled her to launch a ready‑to‑wear women’s line that boasts a robust IP portfolio—patents, trademarks, and copyrights all issued by the USPTO and held by her holding company.
Beyond her own label, Peretti offers branding strategy, creative direction, and media production services—including events, filming, and commercials—to other brands. She guides clients through the entire product development cycle, from ideation to launch, providing market analysis, technical design, and leadership development in partnership with well‑known sponsors and production houses.
Real‑estate has been a lifelong passion for Peretti and her family, who have long invested in properties. She specializes in transforming luxury homes in Los Angeles and other major cities into sophisticated, minimalist spaces ideal for film and creative productions. Major clients include Paramount Pictures, NBC, and brands across fashion, beauty, and sports. She leads a dedicated team that manages acquisitions, renovations, interior design, and development, expanding her real‑estate division into a core growth engine for her holding company.
Peretti’s production arm delivers white‑glove, in‑house luxury services, further integrating her legal, creative, and business skills. Her philosophy is holistic: rather than treating each sector in isolation, she sees how law, design, and real‑estate intersect to create a larger ecosystem. This strategic mindset fuels innovation, problem‑solving, and rapid growth, allowing her to spot opportunities across industries while maintaining a unified vision.
AP Holding embodies this multidisciplinary approach, bringing together diverse expertise under one umbrella. Peretti has no plans to slow down; she continues to expand her global brand, leveraging her legal acumen, creative vision, and real‑estate savvy to build a protected, dynamic portfolio that spans fashion, media production, and luxury property development.
