T
he holiday season is in full swing, with SoHo and surrounding neighborhoods remaining a top destination for holiday shopping. Infinity Real Estate has made a significant move in the area by acquiring the retail component of 40 Bleecker Street, a luxury condo building in Manhattan's NoHo neighborhood.

    Infinity paid $13.3 million to Broad Street Development and Crow Holdings for the 10,500-square-foot retail condominium, which sits at the base of the high-end condo building. The firm sees potential in the area's "innovative and experience-driven consumer retail," according to managing partner Steven Kassin.

    The retail space consists of four units, with three occupied by wellness-focused businesses: Clean Market, Peachy, and Great Many. Broad Street Development had previously constructed 61 luxury condos above the retail component and sold the final unit in 2021.

    Infinity's David Berg led the deal on behalf of the firm, while Newmark's Brett Siegel, Ariel Schuster, and Maurice Suede negotiated the transaction for the seller. The sale closed on December 12.

    The acquisition marks a return to Infinity's home turf after focusing on South Florida investments in recent years. Infinity focuses on debt and equity investments in core urban and suburban markets. The deal is part of a larger trend in SoHo and NoHo, where retail buildings have been selling quickly with a total dollar volume of $259.8 million as of early November.

    Newmark has been active in the area, negotiating several high-profile deals in recent months, including the sale of 512 Broadway and a four-property retail portfolio to Blackstone.