S
elling the City star Eleonora Srugo's success in luxury real estate is a result of her unique blend of education and street smarts. Growing up in New York City's SoHo neighborhood gave her the hustle she needed to land high-stakes deals, often earning her seven-figure commission checks. To stay ahead, Srugo prioritizes being present at showings, navigating the subway if necessary, and leaving her personal driver behind.

    This dedication has paid off, with a recent $75 million deal on Central Park South netting her nearly $4 million in commission. The sale also afforded her a luxury lifestyle, including a personal driver four days a week. Srugo documents her high-end world on Netflix's Selling the City, where viewers glimpse her moneyed reality.

    As a top-notch broker with her own offshoot within Douglas Elliman, Srugo consistently ranks among New York City's top 10 agents. Her networking skills are unmatched, juggling showings for billionaires by day and cocktails with Mayor Eric Adams by night. The two are friends, despite rumors of a romantic relationship.

    Srugo expertly handles ultra-rich clients, attending events nightly to rub shoulders with potential buyers. Currently on the hunt for a buyer for a $35 million penthouse in Gramercy Park, she uses word-of-mouth to boost business and has no shame in enjoying the fruits of her labor. Her daily life includes luxury experiences like private flights, high-end fashion, and exclusive dinners.

    Fashion is a major priority for Srugo, who invests in designer pieces and attends events to look the part for clients and cameras alike. She also prioritizes self-care, spending on hair, skin, massages, and facial treatments. Despite her lavish lifestyle, Srugo admits to regretting not investing more of her earnings in real estate.