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s wildfires ravage the Southland, displaced residents are scrambling to find new homes. Those from affluent areas like Pacific Palisades and Malibu are seeking refuge in nearby upscale neighborhoods such as Brentwood and Santa Monica, driving up demand for housing. Realtors report a frenzy of activity at open houses, with multiple offers on even modest properties.

    Inventory is scarce, with thousands of homes lost to the fires. Leases for family homes in desirable areas are now prohibitively expensive, with prices ranging from $20,000 to over $100,000 per month. As a result, many are turning to condos or seeking more affordable options like Mar Vista or the South Bay.

    The South Bay is emerging as a popular destination for those looking to escape the chaos of the Westside. Realtors note that families are drawn to areas like Manhattan Beach and Hermosa Beach, where schools remain intact and kids can resume their normal routines. "It's providing infrastructure and stability and safety and calmness in what has just been pure chaos and devastation," says Cindy Ambuehl of Christie's International Real Estate.

    Some former residents of the Palisades and Malibu are even considering moving to the Valley, once considered déclassé but now seen as a more affordable alternative. Realtors believe many will end up buying in idyllic communities like Calabasas, where prices offer good value for families.

    As the market continues to shift, some buyers are taking a step back and reassessing their priorities. "Some are just saying, 'You know what, we're not even going to think about doing that right now. We're going to take a break,'" says Paul Salazar of Hilton & Hyland. Others are opting for temporary solutions, like moving to family homes in other cities, as seen with one family who relocated to Texas after their home burned down in the Palisades.