I
n a conversation with a client, Courtney Jones, co-principal of RE-CHRG, Inc., learned about the significance of body language. The jewelry store owner listed out issues and asked for a lease reduction, but quickly crossed his arms when Jones said she'd review it. However, after explaining that reviewing leases could lead to a fair reduction, the man uncrossed his arms, indicating he was warming up to her. This subtle change in body language revealed how the client was receiving information.

    In real estate, emotions run high and things can change quickly. Understanding basic body language helps professionals register queues from clients and give off the right signals themselves. A good first impression is crucial for a thriving business, with 95% of people believing it's important, according to Vanessa Van Edwards, lead behavioral investigator at Science of People.

    To make a good first impression, show your hands, smile authentically, and disarm your arms by keeping them relaxed. Traci Brown, a Certified Speaking Professional and body language expert, emphasizes the importance of understanding clients' needs deeply and taking cues from their body language. She advises professionals to focus on their clients' reactions rather than their own body language.

    To connect faster with clients through body language:

    * Take cues from your clients – understand how they feel at a particular moment and adjust accordingly.

    * Respect personal boundaries – some people may welcome physical contact, while others prefer none.

    * Watch for head tilts – it's a sign of engagement and interest.

    * Pay attention to actions switching – it can indicate deeper thinking or dislike.

    * Avoid body language that feels like a "no" – crossed arms, not looking at someone, or a deadpan stare can signal disinterest.