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new real estate development firm called Sports and Entertainment Real Estate Global Holdings (Seregh) is being backed by Harris Blitzer Sports & Entertainment (HBSE) and Creative Artists Agency (CAA). This new venture aims to work on more than $100B in projects in the U.S. and abroad over the next 15 years. Seregh's clientele will include professional basketball, football, hockey, and baseball teams, as well as men's and women's soccer leagues.

    Former HBSE Real Estate CEO Jonathan Fascitelli will lead Seregh. He has been involved in several high-profile projects, including the restoration of the Loew's Jersey Theatre in Jersey City and the management of Central Park’s Wollman Rink via a joint venture with Related Cos. and Equinox. Most recently, he helped shape the proposal to build a new arena for the Philadelphia 76ers in the heart of the city, which awaits city approval to move forward after heavy community backlash.

    Seregh hopes to tap into the opportunity for between $1B and $3B in mixed-use development near sports venues, along with restoration, renovation, and relocation services for teams. A star-studded cast of arena experts is set for the Seregh advisory board, including CAA co-head Michael “Vino” Levine, real estate executive Mitchell Schear, Madison Square Garden Sports Corp. Board Member Joseph Cohen, Colorado-focused Kroenke Sports and Entertainment President Kevin Demoff, and Delaware North Chief Operating Officer Amy Latimer.

    As the former president of TD Garden in Boston, home to the Celtics and Bruins, Latimer led a similar project to the one the Sixers have proposed in Philadelphia. The Hub on Causeway opened in 2019 and now includes residential, hotel, and retail development alongside the sports arena.

    "We understand how beneficial a partner like Seregh will be for teams and venue operators who embark on initiatives of this scale," Latimer told Bloomberg.