realestate

TikTok's "Normal House" Aesthetic Falls Flat with Homebuyers

TikTok's "Normal House" trend: Embracing Imperfection in Home Decor.

T
he illusion of perfection is being shattered on TikTok, where users are embracing the imperfections of everyday life by sharing their "normal" homes. Gone are the days of curated, magazine-perfect living spaces; instead, we're seeing a wave of authenticity as people proudly showcase their cluttered countertops, dirty dishes, and messy floors.

    This trend is a breath of fresh air in an era where social media often presents an unrealistic ideal of domestic bliss. By sharing their imperfect homes, users are normalizing the idea that nobody's life is perfect – not even on Instagram. As one user aptly put it, "Let's remember that social media is a highlight reel."

    But while this trend may be gaining traction online, it's unlikely to have a significant impact on the real estate market. According to experts, buyers still crave the "wow" factor when it comes to homes for sale. A well-staged and polished property will always command top dollar, especially in competitive markets.

    As one real estate agent noted, "People want to see a home that's been loved and cared for, not one that looks like it's been abandoned." This is why staged homes tend to sell faster than those that are presented as-is. The goal of staging is to highlight the best features of a property while minimizing its flaws – a delicate balance between showcasing the home's potential and hiding its imperfections.

    While some may argue that this trend signals a shift away from perfectionism, it's unlikely to change the way people buy or sell homes anytime soon. As one expert pointed out, "Consumers are still drawn to polished perfection in photos, even if they claim to be over it." For now, the "normal house" trend remains a niche phenomenon – a refreshing respite from the curated world of social media, but not a game-changer for the housing market.

TikTok's 'Normal House' aesthetic fails to impress homebuyers in suburban neighborhoods nationwide.