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s 2024 comes to a close, real estate professionals are looking ahead to 2025 and predicting trends that will shape the industry. Despite mortgage-rate volatility predicted by Fannie Mae and Zillow, several granular trends are expected to define the year.
The model-apartment-as-showroom concept is gaining momentum, with brands like Radnor and FrenchCalifornia creating immersive environments that showcase a more defined vision of life in new developments. These spaces offer turnkey convenience for buyers, who can experience the design and quality of the property firsthand.
Sales galleries will become increasingly important as developers focus on providing fully finished residences that are "essentially turnkey and move-in ready upon closing." This shift is driven by buyer demand for high-quality finishes and amenities.
Branded residences will continue to grow in popularity, with industry insiders predicting an increase in competition-driven projects. Developers like Elle Residences Miami and Riva Residenze are leveraging the power of brand recognition to differentiate themselves in the market.
Staging is also evolving, with a focus on creating distinct environments that reflect the personality of the property. Stagers like Jason Saft are incorporating historic and idiosyncratic pieces into their designs, which has led to sales above list price for properties outfitted by his company.
Community will be at the forefront of purchasing decisions in 2025, with buyers seeking spaces that encourage connectivity and socialization. Developers like Avdoo & Partners Development are tapping into this trend by incorporating programmed spaces that foster community interaction.
Homeowners will seek more adaptability in their living spaces, with a focus on versatility and multiuse areas. Designers like Nina Magon are creating floor plans that prioritize flexibility and functionality.
Finally, built-in pet features will become increasingly popular, with designers like Kingdom & Co. crafting bespoke solutions for pet owners. From dog-washing stations to built-in cubbies, these features are becoming a worthwhile investment for homeowners who consider their pets an integral part of the family.
