realestate

Unlocking Female Potential in Real Estate through Targeted Approaches

RISMedia sits down with Compass luxury agent Sarah Galperin to discuss her career path and business strategies.

S
arah Galperin of Compass Florida is redefining success in the luxury real estate market with her unique blend of creativity and exceptional service. As a former fashion and photography professional, Galperin brings a distinctive edge to marketing properties, transforming each listing into a highly sought-after opportunity.

    To connect high-net-worth clients with their perfect match, Galperin emphasizes the importance of trust and connections. She advises seeking out agents specializing in luxury properties who have access to exclusive or off-market listings. These hidden gems can be discovered through well-connected agents within the right circles. By understanding where these agents focus and leveraging their connections, clients can uncover opportunities that might otherwise go unnoticed.

    Galperin differentiates herself by prioritizing customer service and delivering an exceptional experience. She focuses on understanding her high-net-worth clients' needs and exceeding their expectations. Anticipating needs and providing flawless delivery is crucial in a competitive market where time is precious. To stand out, Galperin demonstrates the ability to deliver a caliber of service that meets her clients' standards of exclusivity and excellence.

    Galperin's experience in fashion and photography has taught her the importance of emotional connection in marketing luxury properties. She crafts compelling stories to attract attention and interest, generating broad appeal and driving up property value. To stay ahead of the market, Galperin stays connected with top architects, developers, and brokers, attending broker open houses and tracking upcoming projects.

    For women starting out in luxury real estate, Galperin recommends joining an established team or brokerage specializing in the luxury market they're targeting. Building connections and expertise on her own can be challenging, but aligning with an experienced luxury specialist is an effective way to enter the field and develop essential skills. Finding a mentor and team to guide them through high-end real estate dynamics is key.

    For more information, please visit https://www.compass.com/agents/sarah-galperin.

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