G
raham Stephan, a seasoned real estate agent, credits YouTube with accelerating his career. In a conversation about his Netflix cameo in a show centered around Los Angeles real estate, Stephan revealed that YouTube's impact far surpassed other promotional methods. Unlike traditional marketing strategies like cold emails and phone calls, which are limited by time constraints, a YouTube channel can operate 24/7.

    Stephan explained that when he records and publishes a video, it remains available forever, acting as a salesperson that brings attention to his services without additional effort. This scalability allowed him to reach more people and create a sense of familiarity with potential clients before they even contact him. Stephan attributes this key factor to the rapid growth of his real estate career.

    As his channel gained popularity, YouTube ads became a significant source of income for Stephan, eventually surpassing his earnings from real estate sales. He continued to work as an agent while leveraging multiple revenue streams, including training courses, affiliate promotions, and sponsorships.