B
enzinga and Yahoo Finance may earn commissions or revenue through affiliate links. Zillow CEO Jeremy Wacksman told Fortune that the company is testing AI tools to streamline real estate processes for buyers, sellers, agents, and loan officers. These new tools can listen to calls, summarize conversations, suggest next steps, and even schedule appointments.

    Zillow is also developing immersive, AI-powered home listings that go beyond static photos. Dubbed "super listings," these interactive displays include 360-degree visuals, virtual tours, and drone flyovers. This technology aims to create a more engaging digital real estate experience for consumers.

    However, Wacksman emphasized that AI's potential extends beyond the consumer side. Zillow is focused on using technology to enable professionals behind the scenes to manage deals more efficiently. By automating routine tasks and data management, AI can help reduce the burden on agents and loan officers, making their work more delightful and efficient.