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Market analysis··1 min read

Rightmove lowers 2026 revenue forecast and steps up investment in artificial intelligence

British property portal Rightmove has slightly adjusted its revenue growth forecast for 2026 while stepping up its technology programmes for artificial intelligence.

AI generatedRightmove lowers 2026 revenue forecast and steps up investment in artificial intelligence – AI-generated illustrative image
Rightmove lowers 2026 revenue forecast and steps up investment in artificial intelligence. Illustrative image generated using artificial intelligence (AI). The image does not depict a real property, person or event and is not a documentary photograph. Labelled in accordance with Article 50(4) of the EU AI Act.

British property portal Rightmove has revised downwards its expectations for future revenue growth in the 2026 financial year. At the same time, the company announced that it would noticeably accelerate its internal programmes for developing applications based on artificial intelligence.

For 2026, the portal now anticipates revenue growth of 6% to 7%. Management had previously projected a growth range between 6% and 8%. The reduction at the upper end of the range reflects shifting priorities in ongoing technology spending.

Strategic priority for AI programmes

Stepping up initiatives in artificial intelligence is intended to strengthen the platform's technological foundation and enhance future services for commercial clients as well as property seekers. However, the increased allocation of funds to research and system integration ties up capital, affecting short-term earnings momentum.

  • —Revenue growth forecast for the 2026 financial year lowered to 6% to 7%
  • —Previous target stood at a range of 6% to 8%
  • —Targeted acceleration of development programmes for artificial intelligence

Implications for the industry landscape

The move highlights growing pressure across the digital property marketplace sector to maintain existing reach through advanced data analytics and automation. Rightmove is responding to evolving technical requirements within a more demanding economic environment.

For British estate agents and property developers, the platform remains the decisive sales channel. Whether the planned investments in new software solutions will deliver the desired efficiency gains will remain a key focus for investors and market participants in upcoming reporting periods.

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