Deutsche Immobilien Holding AG (DIH AG) has been rebranded and will now operate under the name ZECH Real Estate AG. This name change highlights the integration of the Real Estate division into Zech Group SE and simultaneously accentuates the company's position as a provider with comprehensive coverage of the property value chain.
ZECH Real Estate AG functions as the divisional holding company under which Zech Group SE continues all its property activities. This includes project developments as well as the management of investments, assets, and funds in the commercial, residential, and logistics property sectors. The new brand strategy aims to make the connection to the parent company Zech Group SE more transparent.
Strategic realignment and growth
The rebranding reflects a strategic further development of the company and an expansion of its service portfolio. Jürgen Fenk, Board Member of ZECH Real Estate AG, commented on this step. He emphasised that the rebranding is a clear step in the company's evolution and makes its affiliation with Zech Group SE visible. Furthermore, it strengthens its position as a property investor, fund and asset manager, and project developer.
Fenk further explained that under the new brand, there will be a clearer consolidation of competencies. This creates the foundation to advance the growth strategy, both nationally and internationally, in collaboration with the partners of the affiliated companies.
ZECH Real Estate AG remains a central component of Zech Group SE. Zech Group SE covers the entire value chain of the property industry with its Building, Real Estate, and Hotel divisions.
- —DIH AG rebranded as ZECH Real Estate AG.
- —Affiliation with Zech Group SE is more strongly emphasised.
- —Consolidation of project development, investment, asset, and fund management.
- —Focus on commercial, residential, and logistics properties.
