European hospitality group Habyt has opened its first property in Austria on Bruno-Marek-Allee in Vienna's Nordbahnviertel. Developed by STRABAG Real Estate, the new-build development comprises a total of 319 fully equipped units. More than 100 representatives from the real estate and tourism industries, as well as the regional cultural scene, gathered at the new site for the official opening.
The property is aimed at a wide range of users, extending from short-stay guests, business travellers, and conference attendees to remote workers and long-term tenants. The minimum stay starts from one night and can be flexibly extended to several months. All studios and apartments are designed for up to two people and feature kitchenettes, bathrooms, workspaces, smart TVs, and high-speed Wi-Fi.
Structured layout and sustainable construction
- —69 Standard Studios with floor areas between 21 and 25 square metres
- —129 Premium Studios with areas from 21 to 31 square metres
- —113 Premium Studios with private balconies and sizes from 21 to 28 square metres
- —Two Superior Apartments measuring 39 square metres with separate living areas, as well as six accessible units measuring 26 to 31 square metres
A key feature of the project development lies in its structural delivery by STRABAG Real Estate. Resource-saving materials were used during the construction of the building, including carbon-optimised concrete with a reduced clinker content and sheep wool insulation in the partition walls. Green roof and facade surfaces complete the energy concept of the new building.
Erol Milo, Commercial Division Manager at STRABAG Real Estate, emphasised at the opening that the serviced apartment concept bridges the gap between conventional hotels and the regular rental housing market in the district. He noted that the Nordbahnviertel gains functional enhancement for business travellers and tourists through this project.
Infrastructure and planned food and beverage concept
Alongside the private residential units, the aparthotel features coworking zones, communal areas, and a wellness suite with a sauna and fitness studio. Lucas Bovone, founder and Chief Executive Officer of Habyt, explained during the opening celebrations that the property is designed to provide high-quality accommodation for travellers while establishing itself as a meeting point for the neighbourhood.
The range of services includes parking spaces, laundry services for extended stays, and the option to bring pets. Furthermore, an all-day dining concept is scheduled to open on the ground floor in early 2027, catering equally to residents, office workers, and visitors to the Nordbahnviertel.
