H
yyve Inc. is pleased to announce that Christopher Alexander, a seasoned leader in Canada's residential real estate sector, has joined its Advisory Board following his departure as President of RE/MAX Canada on March 3, 2025. With extensive industry experience and a proven track record of driving franchise growth, Alexander shares Hyyve's mission to revolutionize real estate transactions by empowering home sellers and agents alike.

    As the first Canadian real estate agent bidding platform, Hyyve connects agents with serious sellers through competitive bidding for listings, ensuring higher returns on investment (ROI) and direct access to valuable assets. Unlike traditional lead-generation platforms that sell generic leads with uncertain conversion potential, Hyyve delivers actual listing opportunities – a game-changer for real estate agents.

    By connecting agents with motivated sellers, Hyyve eliminates the inefficiencies of cold leads, wasted marketing spend, and low conversion rates, allowing agents to focus on listings that fit their business strategy. With Alexander's expertise, Hyyve is poised to continue its rapid growth and expansion into a comprehensive real estate ecosystem.

    Alexander brings over a decade of experience in the industry, starting as a Sales Associate with RE/MAX in 2010. He rose through key executive roles, including Chief Strategy Officer and Executive Vice President of RE/MAX INTEGRA, where he played a pivotal role in franchise development and network expansion. As President of RE/MAX Canada, Alexander led strategic initiatives that solidified the company's market leadership across nine provinces by 2021.