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ewmark has set its sights on the Southeast region, bolstering its presence with three veteran brokers from CBRE who will lead office sales in key markets. Jay O'Meara, Justin Parsonnet, and Ryan Reethof will oversee investment sales in Atlanta, Nashville, Charlotte, Raleigh, North Carolina, and Florida. This trio boasts extensive experience in high-profile transactions, having closed landmark deals for notable clients like Cousins Properties and Shorenstein.

    The brokers' expertise comes at a strategic time as the office investment market begins to recover from the pandemic's impact and high interest rates. With borrowing costs stabilizing, investors are seeking undervalued assets, leading to increased deal activity. O'Meara notes that there has been a surge in inquiries from funds eager to invest in markets like Atlanta and Nashville, which offer compelling opportunities on a risk-adjusted basis.

    Newmark's focus on the Southeast region is well-timed, given its economic resilience and demographic growth. Major metro areas such as Atlanta have outperformed other regions in office space demand, making them attractive targets for opportunistic buyers. The firm's Atlanta office alone completed $7.5 billion in sales and leasing transactions last year, highlighting Newmark's growing influence in the region.