R
ARE Real Estate has achieved a significant milestone, securing over $500 million in contracted new home development sites across southern Ontario just under a year after launching its low-rise pre-construction sales and marketing advisory division. This accomplishment comes at a time when the market is facing challenges due to shifting buyer expectations and economic uncertainty.
To stay ahead, RARE has adopted a more strategic approach, focusing on consumer education, targeted initiatives, and collaboration with agents, homeowners, and investors to meet the needs of today's cautious and value-driven buyers. "Our success stems from engaging consumers and Realtors in the process, ensuring they're part of it," said Ryan Rabinovich, Founder of RARE Real Estate. "We've adapted quickly, stayed focused, and brought back a thoughtful, consumer-centric offering."
RARE attributes its momentum to a combination of factors: increased affordability through builders recalibrating their offerings, government support for first-time buyers, and a market that's beginning to reward long-term confidence. The company is proud of what it has accomplished in under 12 months and is excited about the future.
Among RARE's current projects, Joshua Creek by Hallett Homes in Oakville is seeing significant traction ahead of launch, indicating pent-up demand in prime neighbourhoods when product and pricing align with buyer expectations. "This division was built to fill a gap in how low-rise communities are sold," added Rabinovich. "What we've accomplished is just the beginning."
RARE Real Estate is one of Canada's fastest-growing brokerages, representing leading developers, realtors, and brokers with an innovative platform designed for scaling results. With over $4.5 billion in sales and thousands of pre-construction units sold, RARE takes a strategic approach to ensure optimal outcomes.
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