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pokane-based real estate firm Citibrokers has rebranded as RE/MAX Citibrokers, a move aimed at expanding its business. Co-owner and managing broker Logan Moeller credits the RE/MAX brand with exceptional technology, marketing resources, and network breadth, which he believes will propel them in the market. Founded by Brad Moeller in 2015, the brokerage has grown to include 17 agents specializing in residential properties, as well as commercial, new construction, property management, and lending services.

    Moeller took ownership after his father's passing last year. The company had been exploring partnerships or investing in new technology for nearly two years, seeking better resources to compete with larger firms. RE/MAX LLC, founded in 1973, is a real estate franchise headquartered in Denver, with its parent company becoming publicly traded in 2013 under the ticker symbol RMAX.