Los Angeles-based technology company StageLynk has unveiled an artificial intelligence-based platform for studio searches and production planning in the film and television sector. The platform of the start-up, which also has an office in Chicago, digitally connects studio space owners and production companies.
At launch, the directory covers a portfolio of just under 17 million square feet of studio space, distributed across around 1,200 sound stages and studio facilities in major production hubs. Covered markets include Los Angeles, New York, Atlanta, Vancouver, Toronto and the United Kingdom.
Simplified letting process in a challenging market environment
Previously, securing suitable production facilities required lengthy coordination via phone calls, emails and spreadsheets. StageLynk consolidates these workflows into a centralised marketplace. As co-founder Brett Robbins, who launched the company alongside Will Krug, explained, the product aims to connect supply and demand efficiently and settle transactions directly.
A key component of the application is the StageScout tool, a digital production assistant. In addition to pure building parameters, the system analyses location-relevant framework conditions for film projects:
- —State and regional incentive programmes as well as tax credits
- —Regulatory permit procedures and trade union guidelines
- —Local production conditions and available surrounding infrastructure
- —Suitability of exterior and natural filming locations near the studios
Growing competition for production projects
For studio operators, the platform serves as a marketing and acquisition tool through which availability can be displayed in real time. This is intended to reduce void periods and accelerate booking procedures.
Historically, owners were able to rely primarily on existing contacts and a tight supply of space, according to Robbins. However, a recent downturn in film and series productions in the United States, alongside newly completed capacity, has noticeably shifted the landscape. Landlords now face the challenge of actively competing for productions and pursuing new avenues to let their space.
