B
uena, a proptech company focused on simplifying real estate ownership, has secured $58 million in funding, led by GV and joined by 20VC, Stride, and Capnamic. The sector is characterized by fragmentation, with over 30,000 small firms employing an average of five people each, facing talent shortages and low customer satisfaction.

    Buena addresses these challenges through its AI-powered property management software and strategic acquisitions. The company's software automates tasks like accounting and enhances efficiency with AI-driven financial reporting features. Currently managing over 60,000 apartments, Buena has a waiting list of more than 5,000 landlords seeking improved services.

    The company believes real estate is key to prosperity, particularly in Germany where homeownership rates are just 46%. By improving property management, Buena aims to help build wealth and strengthen the middle class. Since 2023, Buena has acquired over 20 firms, positioning itself as a leader in industry consolidation.

    Analysts expect Buena's AI-driven rollup model to significantly impact the global $17 trillion services market over the next decade, attracting attention from private equity and venture capital funds. With a current team of just 24, Buena plans to expand significantly in 2025 while maintaining its unique culture and entering international markets like the U.S.

    Buena's funding round follows impressive revenue growth of over 500% in 2024 and more than 300% in 2023, as the company seeks to transform Germany's property management industry. According to CEO Din Bisevac, "AI empowers our property managers to focus on complex problem-solving and meaningful customer interactions." GV partner Vidu Shanmugarajah notes that Buena is "completely transforming property management" through its unique AI-led M&A strategy and product-first mindset.