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Grant Cardone claims his Bitcoin‑real‑estate hybrid will outpace traditional REITs. In a recent X post he argues that REITs are the “old guard” that have failed to seize current opportunities. By first cataloguing competitors and pinpointing their limitations, Cardone then builds a model that does exactly what they cannot. Differentiation alone isn’t enough; sustained customer loyalty comes from delivering real value.
Cardone’s system purchases property and reinvests a portion of the resulting cash flow into Bitcoin. The firm uses debt to acquire more real‑estate, generating additional cash flow that is then directed toward Bitcoin purchases. Cardone Capital aims for crypto to comprise 15 % to 50 % of total assets, and it invests exclusively in Bitcoin—no altcoins. REITs are prohibited from holding crypto, giving Cardone a clear competitive edge. Cardone also leverages social media, posting regularly on platforms like X to attract a broader audience and drive demand for Cardone Capital. He notes that REITs are “very slow to change,” and warns that failure to adapt can lead to collapse, citing Kodak’s decline after smartphones eclipsed film.
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