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ndustry giants and upstarts are making big moves in the real estate market, with Keller Williams (KW) and LPT Realty expanding their reach through strategic acquisitions. KW has been aggressively pursuing growth, with President Mark Willis asserting that the company is "the best equipped to grow" in today's environment.

    In a significant win for KW, Living Realty, Inc., a Toronto-based brokerage, will affiliate with KW, adding 550 agents and 35 staff members to the Keller Williams family. This move makes KW Living Realty the largest KW market center in Canada by agent count. The new partnership bolsters KW's agent count, which declined from around 189,000 in May 2023 to 173,000 in July 2024.

    LPT Realty, a rapidly growing brokerage, has also made significant strides, increasing its agent count from 10,000 to roughly 15,000 between March and December 2024. The company has now acquired 11 former teams from Livian, a KW-supported platform that was acquired by Place in September. These teams collectively exceeded $500 million in sales in 2023 and serve various markets across the US.

    LPT's focus on agent choice, flexible compensation plans, and robust support for marketing and training were key factors in attracting the former Livian teams. The company's hybrid model, which includes revenue sharing, stock options, and no monthly fees, has drawn agents from legacy franchises. As LPT prepares to go public, CEO Robert Palmer highlighted the significance of the new additions, saying they bring "incredible talent and energy" to the brokerage.