realestate

Top 25 Essential Reads for Modern Realtors in 2025

Our top book picks for real estate agents: Grow your business and achieve a better work-life balance in 2025.

A
s you plan your 2025, it's essential to prioritize self-development activities that will help you grow as a business owner. Your business will only thrive as much as you do. With numerous books available, selecting the right ones can be overwhelming. To help, we've compiled a list of top book recommendations for real estate agents from across the country.

    **Best Books for Mindset**

    Failing Forward by John Maxwell is a must-read for new and experienced agents alike. It teaches you to view failures as opportunities for growth and learning. Rebecca Del Pozo recommends this book, saying it helped her look at things differently and understand that failure is not the end, but rather a stepping stone to success.

    Start with Why by Simon Sinek helps you understand what drives successful companies like Apple and Nike. It's an excellent read for new agents or those looking to pivot their business. The Happiness Advantage by Shawn Achor shows how happiness can lead to increased success in business. This book is a game-changer, and I highly recommend it.

    The Subtle Art of Not Giving a F*ck by Mark Manson teaches you to let go of what's outside your control and focus on what truly matters. Lola Khue recommends this book for its stress-reducing benefits and practical advice.

    **Best Books for Communication Skills**

    7 Levels of Communication by Michael J. Maher is a classic real estate book that has helped many agents improve their communication skills. Nicole Aldaz says it changed her life, career, and future. The Full Fee Agent by Chris Voss & Steve Shull offers actionable advice on how to earn more income through effective communication.

    Fierce Conversations by Susan Scott provides a framework for leaders to communicate effectively and build stronger relationships. Hallie Warner recommends this book for its practical scripts and strategies. How to Win Friends and Influence People by Dale Carnegie is a timeless classic that teaches you how to make people like you, convince them of your point of view, and influence them without creating resentment.

    **Best Books for Finding Your Purpose**

    Living Forward by Michael Hyatt helps you create a life you love, by design. Anna Krueger recommends this book for its practical advice on designing your ideal life and making pivotal decisions in business and personal life. The Traveler's Gift by Andy Andrews is an inspiring book that teaches you to focus on your goals and purpose.

    Clear Thinking by Shane Parrish offers tools and techniques for critical reasoning, avoiding biases, and understanding probabilities. Tristan Ahumada recommends this book for its practical advice on making informed decisions.

    **Best Books for Real Estate Strategy**

    Shift by Gary Keller, Dave Jenks & Jay Papasan is a timely guide for experienced and new agents alike, offering practical tactics for pivoting your business during tough economic seasons. Success with Real Estate Mailers by Janine Sasso teaches you how to dominate your hyper-local market using her mailer system.

    The Art of War for Real Estate Agents by Keith Krikorian offers a unique perspective on winning more business and taking charge in the real estate industry. The Millionaire Real Estate Agent by Gary Keller, Dave Jenks & Jay Papasan is a classic playbook that teaches you tried-and-true business-building techniques used by top agents.

    **Best Books for Productivity**

    The One Thing by Gary Keller & Jay Papasan is a top productivity book that helps you focus on what truly matters. Jolie Kehoe Abreu recommends this book for its practical advice and actionable strategies. Profit First by Mike Michalowicz teaches you how to increase profitability in your business.

    10x Is Easier Than 2x by Dan Sullivan & Dr. Benjamin Hardy offers a powerful mindset shift to achieve exponential growth in your business.

    **Best Books for Self-Awareness & Self-Improvement**

    Dare to Lead by Brene Brown offers a different perspective on leadership, focusing on vulnerability, empathy, and courage. High-Performance Habits by Brendan Burchard teaches you the core six habits of extremely high performers.

    Atomic Habits by James Clear shows you how to build good habits and break bad ones. Elizabeth Gassos recommends this book for its practical advice and actionable strategies. Quiet by Susan Cain is a must-read for understanding introverts and improving your relationships with them.

    These books are just a few of the many incredible resources available to real estate agents. Remember, reading one or two books per year and taking action will lead to more progress than reading hundreds without implementing what you've learned.

Realtor professionals gather around a table with books and laptops in a conference setting.