T
he National Association of Realtors' (NAR) Clear Cooperation Policy (CCP) and Multiple Listing Options for Sellers (MLOS) have sparked a heated debate, with companies like Zillow and Redfin taking strong stances. However, questions remain about how these policies will impact listings on popular real estate websites.

    Zillow and Redfin have introduced policies banning certain listings from their sites if they've been publicly marketed without being input into the MLS. NAR's MLOS policy allows listings to be delayed for a set period before becoming available for syndication or sharing on IDX feeds. However, delayed listings should still be made available on virtual office website (VOW) data feeds.

    Redfin defines "life of listing" as the time a property is listed by a specific agent, while Zillow views it differently, requiring an expired listing to be relisted with a new agent from a different brokerage firm to be eligible for sharing. Based on NAR's rules, all delayed listings will appear in VOW feeds, making it unlikely that Redfin's example of a listing only visible on the listing brokerage's website is possible.

    Compass has asked MLS executives to remove delayed listings from VOW feeds, which would make them ineligible for Zillow and Redfin. eXp Realty, however, has announced it will not participate in delayed marketing exempt listings, citing concerns about future lawsuits. CEO Leo Pareja believes this decision will protect the company and its agents.

    Redfin and Zillow have taken strong stances on public marketing of exclusive listings, but Homes.com has a different view, with CoStar CEO Andy Florance calling Zillow's move "a pure power play." Realtor.com is still considering its stance on the issue.